Call of Duty publisher Activision could be making an offer to acquire GTA publisher Take-Two, according to a recent report.
According to a research note by Benchmark analyst Mike Hickey, the two companies are trying to get into the movie-making business, specifically Activision, which he said had “deep connections to Hollywood,” something which would help bring some of Take-Two franchises, namely GTA, to Hollywood.
“For Activision, acquiring Take-Two Interactive would be a no-brainer, in our view, circling some of the strongest development talent and owned IP in the world, within a company that has nearly $1 billion in cash and trades at a comparably lower multiple,” said Hickey.
Hickey described this as “an emerging romance” between the two mega publishers.
Hickey also noted that should such a deal come to fruition, Activision would be controlling three of the world’s strongest studios, Blizzard, Bungie and Rockstar Games, along with their multi-billion dollar franchises. Though he did argue that annualizing Take-Two franchises could prove difficult.
Back in 2008,
EA made a $2 billion acquisition offer to Take-Two, which was later rejected by Take-Two’s board of directors.
How do you think this will affect the games being made by both publishers in the future?
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Polygon.
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Street Insider.
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